Key Person Apprenticeship
Welcome to your apprenticeship, Austin.
Everything Richard knows about running Mold Removal Express, in a system built for you. Here is what's coming.
Your Personal Dashboard
One screen. Everything you're working on.
Modules (with quizzes)
12/37
25 to go
Practice scenarios (what would you do?)
8/60
Real situations
Final Exam
Not yet
Pass at 80%
Certification
In progress
Three steps left
Twelve Topics. Thirty-seven Modules.
Everything you need to run Mold Removal Express.
Selling the Jobs
Qualification, pitch, close
Doing the Jobs
On-site execution, fogging, spot treatment
Pricing & Quoting
Flat fees, trip charges, the 25/25/50 framework
Handling Objections
Price, urgency, testing, black mold
When to Pass on a Job
Alligators, multi-unit, ozone, no-moisture-fix
The MRE Process
Antimicrobial dry fog and why it works
The Guarantee
Money-back, one-year, what it covers
Real Estate Transactions
Realtor referrals, inspection reports, closing pressure
Insurance Jobs
When insurance pays, claims, adjusters
Technical Knowledge
Mold types, mycotoxins, moisture science
Field Safety & Documentation
Photos, customer privacy, chemical handling
Escalation & Judgment
When to call Richard, gray areas, edge cases
Quiz Yourself, Get Instant Feedback
Auto-graded with Richard's explanations.
When a homeowner asks for a quote on a 4,500 sq ft crawlspace in Aspen, what's the price?
A $2,800 flat fee
B $2,800 base + $2,500 over-2,000 sq ft + $400 trip = $5,700
C $5,000 flat fee
D Need to refer to Richard
Practice Real Situations
60 scenarios from real customer calls.
Scenario 14: Cold Lead from Realtor
A realtor calls. Her client got a competing $1,200 quote and ours is $2,800. The client is leaning toward the cheaper one for closing this Friday. How would Richard handle this?
Richard's move: Don't compete on price. Acknowledge the cheaper option exists, explain that painting over moldy wood in an attic or a crawl space is just a band aid, and that scares future buyers and inspectors. Gently note that the realtor's reputation rides on this too. Walk away if needed.
Listen to Real Richard Calls
142 actual phone conversations, categorized by topic.
Hear what Richard says, how he says it, and when he says it.
Search any topic, word, or phrase
attic
24 calls match
Trevor Young, attic + real estate
3:5210:12
AI Richard, Available 24/7
Stuck on a call? Just ask.
You
A homeowner just told me they have black mold and want a quote in 30 seconds. What do I say?
R
First, slow it down. "Tell me the story." Don't quote yet. Color of mold doesn't matter; we kill every kind of mold. The basic information you need is:
• Owner Question: "How long ago did you buy that place?" Tells you if they're the owner or a renter, plus useful diagnostic info.
• Job Location: "Where's the property at, just to make sure you're local?" Makes them feel you're a local contractor, not someone from out of the area.
• Visible Mold & Location: "Where do you see the mold in your home?" Tells you whether there's visible mold or just suspicion, and where (attic, crawlspace, spot).
• Urgency: "How soon do you need this done, so I know we can get to it in time?" Tells you how serious they are about getting the job done and whether we can get to it in time.
Stay calm. Most people who say "30 seconds" are actually fine to hear a real answer.
• Owner Question: "How long ago did you buy that place?" Tells you if they're the owner or a renter, plus useful diagnostic info.
• Job Location: "Where's the property at, just to make sure you're local?" Makes them feel you're a local contractor, not someone from out of the area.
• Visible Mold & Location: "Where do you see the mold in your home?" Tells you whether there's visible mold or just suspicion, and where (attic, crawlspace, spot).
• Urgency: "How soon do you need this done, so I know we can get to it in time?" Tells you how serious they are about getting the job done and whether we can get to it in time.
Stay calm. Most people who say "30 seconds" are actually fine to hear a real answer.
The Final Exam
120 questions. Random sample. Pass at 80%.
Total questions
120
Pulled from every module
Pass mark
80%
Real working knowledge
Retakes
∞
Each one is fresh
Then You're Certified
An MRE-Certified Apprentice.
🏅
CERTIFIED APPRENTICE
Austin Williams
Mold Removal Express · Trained on Richard's Method